The Ballad Of  Cosmic Ray

In the expanse of the California desert, Ray, a happy-go-lucky cowboy with a penchant for wanderlust, spends his days riding the open plains and his nights gazing at the stars. Life is simple for Ray until he starts experiencing mysterious lights in the sky and unexplainable disappearances.

One night traversing familiar trails, strolling beneath the moonlight, dressed in his finest jacket and a pearl studded hat tilted just so, an electric current pulsed in the air, hinting at the unknown. Ray paused, a chill skittering down his spine. The haunting silence of the desert suddenly gave way to a low hum, growing steadily louder. A blinding beam of light engulfed the area around his feet, and before he could step back, he felt himself lifted off the ground, suspended in an otherworldly grip, and then … nothing.

When Ray awoke, he found himself sprawled on the desert floor, the stars flickering like diamonds above him. He rubbed his eyes, confusion clouding his mind. He felt a hollow ache in his chest and fragmented flashes of alien landscapes beneath the closed lids of his eyes. As he wrestles with the unearthly phenomena streaming across his consciousness, Ray realises this isn't the first time this has happened. Suddenly the numerous strange events of the past month came into focus. Pulling himself to his feet, Ray righted his hat and chuckled to himself, “Well, fancy that. Another night gone.”

The Looks

In a palette of laid-back 50s era ice-creamy tones, individual looks are brought to life with a combination of textures, print and embellishment. The amalgamation of the classic western staples and vintage sportswear are used to explore volume, scale and proportion - resulting in a feel of vintage Americana with contemporary ready to wear sensibility.